Review Monitoring Automation- Online review sites play a substantial role in the customer’s decision-making process. In fact, 90% of people say the reviews and recommendations they read influenced their final choice.
With an up-to-date, healthy online reputation, you stand a greater chance of winning the most customers on the market. There are numerous review sites out there, such as Google My Business, Facebook, and Yelp. Being active on each one can be a confusing and time-consuming undertaking, but it doesn’t have to be.
You can automate the process. In fact, with the right automation system, you won’t have to log in to multiple review sites to check for and respond to new comments. You’ll be able to read and respond to all such reviews in one place.
Let’s look at various ways in which automation can come in handy for executing your reputation management strategy.
- Time-Saving
If you spend at least a few minutes every day monitoring your many review sites, this can translate to several hours in a week. You can reclaim these hours and put them to other use by automating the monitoring process.
- Ideal for Novices
You might be new to the world of online review listings and are not sure where to start. Automation can make things easier for you. In fact, many small business owners who haven’t used online review sites are the major target for automated business reputation management systems.
- Great for Managing Missed Reviews
If you have the tendency to miss reviews for several days, you should consider investing in a monitoring service. With such a service, you won’t have to constantly log into various platforms to see if you have new reviews, mentions, comments, or recommendations.
- Useful for Managing Negative Reviews
Sometimes, you might be at a loss on how to handle negative reviews or respond to comments. In that case, a do-it-yourself marketing tool can be a great solution for you.
These tools are designed to guide you through the replying process, ensuring you can always respond and keep the conversation alive. They normally come with pre-scripted notes, which you can quickly personalize and send in seconds.
- Afraid of Getting Started?
You might be interested in investing in online reviews, but you are intimidated by the thought of getting started. An automation system can eliminate the intimidation factor and ease the learning curve. Learning the various aspects of online reviews can take time, and every review site works a bit differently.
With one centralized platform from which you can respond to all reviews and comments, you will save time and have instant control.
Bottom Line
You don’t have to be a business reputation expert to manage your online reviews. Review Monitoring Automation Software like eEndorsements makes it easy. You can simply take advantage of existing technology and improve your online reputation management, especially if any of the above situations apply to you. A review monitoring automation solution enables you to read and respond to reviews from multiple sites in one place.